AM Inbox: Themed email series
RetailEmail.Blogspot monitors the email marketing campaigns of more than 100 of the top online retailers. Here are highlights from our inbox this morning:
Saks Fifth Avenue, 9/14 — WANT IT! Men's Fall Trends Part 2 + Sweepstakes!
Saks sent out the second in what it clearly labeled a two-part series on Men’s fall fashion trends. The fact that the labeled the emails “Part 1” and “Part 2” is somewhat unusual. Part 1 went out yesterday under the subject line WANT IT! Men’s Fall Trends Part 1 + Sweepstakes! Neiman Marcus did an email series last month that makes for an interesting contrast to this. They did a four-part series:
Neiman Marcus, 8/18 — The Top 10: Shop fall's essentials
Neiman Marcus, 8/22 — The Top 10: White shirts, including ZAC POSEN
Neiman Marcus, 8/24 — The Top 10: Dresses from PROENZA SCHOULER & more
Neiman Marcus, 8/25 — The Top 10: Boots & a CHRISTIAN LOUBOUTIN gift
SUBJECTIVITY SCANNER:
Williams-Sonoma, 9/13 — New: Kids in the Kitchen at Williams-Sonoma
Target, 9/14 — A gift for you: Spend $50, get a free $10 e-Giftcard
Bluefly, 9/13 — Indulge Yourself - Cashmere up to 65% off
Bloomingdale’s, 9/13 — Mad For Plaid: Shop The Hottest Pattern Of The Season
Sony, 9/13 — Introducing the new Sony alpha DSLR camera.
Orvis, 9/13 — Go Heli-Fishing in Chile
FTD, 9/14 — Happy birthday to...
Bluefly, 9/14 — Jean-A-Licious - True Religion, Seven for all Mankind, Hudson - Up to 40% off
Saks Fifth Avenue, 9/14 — WANT IT! Men's Fall Trends Part 2 + Sweepstakes!
Saks sent out the second in what it clearly labeled a two-part series on Men’s fall fashion trends. The fact that the labeled the emails “Part 1” and “Part 2” is somewhat unusual. Part 1 went out yesterday under the subject line WANT IT! Men’s Fall Trends Part 1 + Sweepstakes! Neiman Marcus did an email series last month that makes for an interesting contrast to this. They did a four-part series:
Neiman Marcus, 8/18 — The Top 10: Shop fall's essentials
Neiman Marcus, 8/22 — The Top 10: White shirts, including ZAC POSEN
Neiman Marcus, 8/24 — The Top 10: Dresses from PROENZA SCHOULER & more
Neiman Marcus, 8/25 — The Top 10: Boots & a CHRISTIAN LOUBOUTIN gift
SUBJECTIVITY SCANNER:
Williams-Sonoma, 9/13 — New: Kids in the Kitchen at Williams-Sonoma
Target, 9/14 — A gift for you: Spend $50, get a free $10 e-Giftcard
Bluefly, 9/13 — Indulge Yourself - Cashmere up to 65% off
Bloomingdale’s, 9/13 — Mad For Plaid: Shop The Hottest Pattern Of The Season
Sony, 9/13 — Introducing the new Sony alpha DSLR camera.
Orvis, 9/13 — Go Heli-Fishing in Chile
FTD, 9/14 — Happy birthday to...
Bluefly, 9/14 — Jean-A-Licious - True Religion, Seven for all Mankind, Hudson - Up to 40% off
Labels: AM Inbox, Neiman Marcus, Saks Fifth Avenue
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posted at 8:26 AM by Chad White
I love Smith-Harmon's enthusiasm. It's so great to have a connection with people who really "get" and get excited by email marketing. (Truly, there are not that many of us out there!) I count myself very lucky to have found such accomplished enthusiasts to collaborate with on the REI program. They are helping to bring amazing opportunities to fruition with panache.
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