Week-End Trends: St. Patty’s withers
Email activity and promotional trends during the past week:
The RetailEmail Index rose 4% to 153 during the week ending March 9, but is down 12% from where it was four weeks ago.
*The RetailEmail Index is a general measure of the email volume generated by the top 100 online retailers.
Last week, 85% of the retailers in the RetailEmail Index send out at least one email, up from 79% the week prior, but down from 89% during the 4-weeks-ago period.
Easter: There were 2 emails referencing Easter last week, down from 3 the week before.
St. Patrick’s Day: There was 1 email referencing St. Patrick’s Day last week, down from 6 the week prior.
The RetailEmail Index rose 4% to 153 during the week ending March 9, but is down 12% from where it was four weeks ago.
*The RetailEmail Index is a general measure of the email volume generated by the top 100 online retailers.
Last week, 85% of the retailers in the RetailEmail Index send out at least one email, up from 79% the week prior, but down from 89% during the 4-weeks-ago period.
Easter: There were 2 emails referencing Easter last week, down from 3 the week before.
St. Patrick’s Day: There was 1 email referencing St. Patrick’s Day last week, down from 6 the week prior.
Labels: Easter, St. Patrick's Day, Week-End Trends
If you enjoyed this post, please subscribe (RSS/email) or
posted at 5:54 PM by Chad White
I love Smith-Harmon's enthusiasm. It's so great to have a connection with people who really "get" and get excited by email marketing. (Truly, there are not that many of us out there!) I count myself very lucky to have found such accomplished enthusiasts to collaborate with on the REI program. They are helping to bring amazing opportunities to fruition with panache.
0 Comments:
Post a Comment
Links to this post:
Create a Link