Friday, May 16, 2008

Ping Time: New CAN-SPAM rules, eec Speakers Bureau, etc.

Our latest spin around the mediasphere turned up the following nuggets:

>>Mark Brownlow of Email Marketing Reports gives us a handful of links to resources to help us understand the new CAN-SPAM rules. >>Follow the rules

>>In my latest Email Insider column, I talk about the launch of the eec’s Speakers Bureau, which matches eec members up with speaking opportunities at events that currently have little or no programming about email marketing. >>Follow the ping

>>Simms Jenkins of BrightWave Marketing announced the upcoming release of The Truth About Email Marketing, a book about email marketing best practices, optimizing performance, privacy and SPAM, and why using email works. The book’s website features book excerpts, a resource center and more. >>Follow the ping

>>EmailKarma lays out the rules for including promotional content in transactional emails. >>Follow the ping

>>Jeanniey Mullen of the Email Experience Council talks about the results of our 2007 Nonprofit Project, which involved creating an email marketing program from scratch for the Women’s Bean Project. >>Follow the ping

>>Joshua Baer at Deliverability.com shares the news that MySpace was awarded a record-setting $223 million in a CAN-SPAM suit against Sanford Wallace. >>Follow the ping
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1 Comments:

Blogger Shea said...

Do you subscribe to any Ad Age emails? They are definately not Can-Spam compliant. They make it too hard to unsub and I wasn't successful in doing so.

10:53 AM  

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