AM Inbox: Extending Breast Cancer Awareness Month into the holiday season
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The Retail Email Blog monitors the email marketing campaigns of more than 100 top online retailers. Here are highlights from my inbox this morning:
OfficeMax, 9/30 — Think Pink - Support Breast Cancer Awareness Month
Looking to get a jump on all the Breast Cancer Awareness Month-themed emails that went out today, OfficeMax sent this “Think Pink” email yesterday, pledging to donate a portion of sales to City of Hope. It’s worth noting that a portion of this fundraising effort runs through Dec. 26. This is similar to what Ann Taylor did last year when they linked their Ann Cares breast cancer campaign to the Christmas season. TigerDirect’s “Pink Friday” campaign also linked Breast Cancer Awareness Month and the holiday season.
SUBJECTIVITY SCANNER: Select noteworthy subject lines
Hanna Andersson, 9/30 — Holiday Hannas Are Here With Over 190 New Items!
Oriental Trading, 9/30 — Get the Best Halloween Treats Delivered for Free
Sony, 9/30 — Sign up to play Sony's "Mission For A Million" sweepstakes
Sports Authority, 9/30 — MLB Playoffs Gear + Free Shipping on Footwear and Apparel
EB Games, 9/30 — EB Games News: Your source for virtual role models
Lands’ End, 9/30 — Tip-proof Totes stand up to anything
Saks Fifth Avenue, 9/30 — Fall's Most Wanted Denim
L.L. Bean, 9/30 — Customer Recommended: Fitness Fleece from $24.50
SmartBargains, 9/30 — 500 thread count sheets $39.98. Wake up for this.
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SEARCH... By Post Category / By Selling Season / By Retailer / By Topic / Monthly Archive
The Retail Email Blog monitors the email marketing campaigns of more than 100 top online retailers. Here are highlights from my inbox this morning:
OfficeMax, 9/30 — Think Pink - Support Breast Cancer Awareness Month
Looking to get a jump on all the Breast Cancer Awareness Month-themed emails that went out today, OfficeMax sent this “Think Pink” email yesterday, pledging to donate a portion of sales to City of Hope. It’s worth noting that a portion of this fundraising effort runs through Dec. 26. This is similar to what Ann Taylor did last year when they linked their Ann Cares breast cancer campaign to the Christmas season. TigerDirect’s “Pink Friday” campaign also linked Breast Cancer Awareness Month and the holiday season.
SUBJECTIVITY SCANNER: Select noteworthy subject lines
Hanna Andersson, 9/30 — Holiday Hannas Are Here With Over 190 New Items!
Oriental Trading, 9/30 — Get the Best Halloween Treats Delivered for Free
Sony, 9/30 — Sign up to play Sony's "Mission For A Million" sweepstakes
Sports Authority, 9/30 — MLB Playoffs Gear + Free Shipping on Footwear and Apparel
EB Games, 9/30 — EB Games News: Your source for virtual role models
Lands’ End, 9/30 — Tip-proof Totes stand up to anything
Saks Fifth Avenue, 9/30 — Fall's Most Wanted Denim
L.L. Bean, 9/30 — Customer Recommended: Fitness Fleece from $24.50
SmartBargains, 9/30 — 500 thread count sheets $39.98. Wake up for this.
_____________________
SEARCH... By Post Category / By Selling Season / By Retailer / By Topic / Monthly Archive
Labels: AM Inbox, Breast Cancer Awareness Month, Christmas, OfficeMax
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posted at 3:54 PM by Chad White
I love Smith-Harmon's enthusiasm. It's so great to have a connection with people who really "get" and get excited by email marketing. (Truly, there are not that many of us out there!) I count myself very lucky to have found such accomplished enthusiasts to collaborate with on the REI program. They are helping to bring amazing opportunities to fruition with panache.
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