Wednesday, April 22, 2009

Bird Watching: Reaction to Jigsaw COO's comments about prospecting with non-permission email

If you’re not on Twitter yet, here are the kinds of conversations that you’re missing:

@LorenMcDonald >> Kevin Akeroyd, COO Jigsaw discussing using non opt-in emails for prospecting at #EMSF - making the it isn't illegal argument - not buying it

@EmailKarma >> RT @LorenMcDonald: COO Jigsaw discussing using non opt-in emails for prospecting at #EMSF - making the it isn't illegal argument - ME: FAIL!

@kirstiscott >> Kevin Akeroyd COO Jigsaw: Keys to e-mail success: Compliance, good data, multichannel integration, frequency, content, testing #emsf

@stefaneyram >> RT @LorenMcDonald: COO Jigsaw discussing using non opt-in emails for prospecting at #EMSF - making the it isn't illegal argument - ME: FAIL!

@jacaldwell >> RT @LorenMcDonald: Kevin Akeroyd, COO Jigsaw discussing using non opt-in emails for prospecting at #EMSF - (jac: http://idek.net/8HU)

@RetailEmailBlog >> RT @LorenMcDonald: Jigsaw COO discussing using non opt-in emails for prospecting at #EMSF - arguing that "it isn't illegal" - not buying it

@email_queen >> RT @jacaldwell: RT @LorenMcDonald: COO of Jigsaw discussing using non opt-in emails for prospecting at #EMSF - (jac: http://idek.net/8HU)

@a_sinclair >> Just wrong! - COO Jigsaw: using non opt-in emails for prospecting at #EMSF - using isn't illegal argument (via @stefaneyram, @LorenMcDonald)

@RobOwen >> RT @LorenMcDonald COO Jigsaw discussing using non opt-in emails for prospecting at #EMSF - arguing it isn't illegal (Put him in time-out)

@Lukes_Tweets >> RT @jacaldwell, @LorenMcDonald: Jigsaw using non opt-in emails (jac: http://idek.net/8HU) - Sadly Jon's story mirrors many's experience

@Lukes_Tweets >> @LorenMcDonald I think every marketer reading this should send a prospecting email to Kevin Akeroyd at Jigsaw in return! Just kidding

@jacaldwell >> RT @Lukes_Tweets: @LorenMcDonald every marketer reading should send prospecting email to Kevin Akeroyd at Jigsaw in return! (jac: roflmao)

@gscheiman >> @RetailEmailBlog Acc to CAN-SPAM, you can email anyone until they opt-out. Issue is customer respect, not legal right.

@RetailEmailBlog >> @gscheiman It's not illegal to email customers without permission. But "report spam" button holds companies to higher standard.

@gscheiman >> @RetailEmailBlog Not until/unless they get caught. And there are all sorts of tricks to run away. I don't like it, but it's reality. You ...

@gscheiman >> @RetailEmailBlog You are right though.

@RetailEmailBlog >> @gscheiman Honestly, I think changing consumer expectations and ISPs have rendered CAN-SPAM's "prior business relationship" clause moot.

@Steve_Hamilton >> RT @RetailEmailBlog It's not illegal to email customers without permission. But "report spam" button holds companies to higher standard.

@EmailKarma >> @gscheiman @RetailEmailBlog - sure opt-out is allowed under CAN-SPAM - Harvesting email however is not. Its the Low Bar - Aim higher

@wise_laura >> @EmailKarma PHP is wrong in their reading of the law. Harvesting is not in and of itself a violation of can spam.
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