AM Inbox: Every snowflake is unique
The Retail Email Blog monitors the email marketing campaigns of more than 100 top online retailers. Here are highlights from my inbox this morning:
Northern Tool, 11/12 — Free Gift Card + Over 2,300 Products On Sale
Last December, fellow Smith-Harmonites Lisa Harmon and Alex Madison wrote a fun blog post about all the different renderings of snowflakes in email creatives. One of my favorites last year was from Sony, which created snowflakes from electronics devices like cameras and candy like candy canes. So far this year, the tool-flakes in this Northern Tool email are at the top of my list of favorites. Plus, the bow made from the tie-down is genius. Delight lives in small details like these.
SUBJECTIVITY SCANNER: Select noteworthy subject lines
Walgreens, 11/12 — Give Thanks with 75 Prints for $9.99 + 20% OFF Photo Gifts
Ralph Lauren, 11/12 — The Perfect Gift: New Styles From The Create Your Own Collection
Sony, 11/12 — Give great gifts Popular Picks + FREE SHIPPING
Barnes & Noble, 11/12 — Save up to 45% in our Holiday Gift Guide
Lillian Vernon, 11/12 — Give Your Kids the Perfect Toy this Christmas!
Norm Thompson, 11/12 — Announcing our Holiday Sweepstakes!
Diamond.com, 11/12 — Save 20% on our White Diamond Christmas Collection Plus Free Shipping
Home Depot, 11/12 — Free Shipping for the Holidays!
Toys “R” Us, 11/12 — Get a Wii for Only $99.99 – 3 Days Only!
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Northern Tool, 11/12 — Free Gift Card + Over 2,300 Products On Sale
Last December, fellow Smith-Harmonites Lisa Harmon and Alex Madison wrote a fun blog post about all the different renderings of snowflakes in email creatives. One of my favorites last year was from Sony, which created snowflakes from electronics devices like cameras and candy like candy canes. So far this year, the tool-flakes in this Northern Tool email are at the top of my list of favorites. Plus, the bow made from the tie-down is genius. Delight lives in small details like these.
SUBJECTIVITY SCANNER: Select noteworthy subject lines
Walgreens, 11/12 — Give Thanks with 75 Prints for $9.99 + 20% OFF Photo Gifts
Ralph Lauren, 11/12 — The Perfect Gift: New Styles From The Create Your Own Collection
Sony, 11/12 — Give great gifts Popular Picks + FREE SHIPPING
Barnes & Noble, 11/12 — Save up to 45% in our Holiday Gift Guide
Lillian Vernon, 11/12 — Give Your Kids the Perfect Toy this Christmas!
Norm Thompson, 11/12 — Announcing our Holiday Sweepstakes!
Diamond.com, 11/12 — Save 20% on our White Diamond Christmas Collection Plus Free Shipping
Home Depot, 11/12 — Free Shipping for the Holidays!
Toys “R” Us, 11/12 — Get a Wii for Only $99.99 – 3 Days Only!
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SEARCH... Recent Posts / By Selling Season / By Topic / By Retailer / Monthly Archive
Labels: AM Inbox, Christmas, Design Issues, Northern Tool
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posted at 12:34 PM by Chad White
I love Smith-Harmon's enthusiasm. It's so great to have a connection with people who really "get" and get excited by email marketing. (Truly, there are not that many of us out there!) I count myself very lucky to have found such accomplished enthusiasts to collaborate with on the REI program. They are helping to bring amazing opportunities to fruition with panache.
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