>>Register today for the
Roadmap
to the Holiday Season webinar tomorrow at 1pm ET/10am PT.
The Retail Email Blog monitors the email marketing
campaigns of more than 100 top online retailers. Here are highlights from my
inbox this morning:
Kmart, 9/23 — Online
Only: Up to 25% off Disney Jr. Toys
Kmart is pushing their layaway service to lock in some early
holiday purchases by running a sweepstakes where they pay off someone’s layaway
in every store every week. This is just one of many instances of retailers using
early holiday messaging to get an edge on competitors. In fact, 25% of major
online retailers have already mentioned the holiday season in at least one
email so far since July. That’s by far the fastest start recorded in the past 6
years. For instance, last year at this point only 17% of retailers had
mentioned the holiday season.
Bluefly, 9/22 — Truly
Unbeatable: Final Clearance, Fall Markdowns, $50 Off AND a Chance to Win $300
There’s lots of Twitter chatter around events like the Emmys.
Bluefly joins the #Emmy conversation and offers up the chance to win a $300
shopping spree.

SUBJECTIVITY
SCANNER: Select noteworthy subject lines
Walgreens, 9/22 — Arm Yourself With a Flu Shot to Stay Well
During Flu Season
Lands’ End, 9/22 — Sh-sh-shivering? S-s-save 20% on warm
c-c-coats!
Avon, 9/22 — Your Exclusive Christmas Sneak Preview!
Ross-Simons, 9/24 — 30% Off! First Look: Holiday Preview
Sony, 9/24 — Can't-Miss Holiday Bliss | Get the 2012 Holiday
Catalog: Deals for the Season, Plus More
Wayfair, 9/24 — Season's eatings: Up to 45% OFF kitchen
carts and islands plus turn up the heat on fall cooking basics.
Disney Store, 9/24 — What a Treat! Halloween Costumes Now
25% Off
Oriental Trading, 9/21 — Our largest selection of costumes
EVER + save up to $10
Fingerhut, 9/24 — Fingerhut: FREE Shipping on Our HALLOWEEN
SHOP Products!
Nordstrom 9/21 — Fall's Top Accessory Trends Revealed
Saks 9/21 — The world's first LOUIS VUITTON shoe boutique:
Now at Saks New York
J. Jill, 9/22 — Tried & True jeans are back! Read why
J.Jill shoppers love them so much!
Staples, 9/21 — The new Kindle Fire! Plus 12 coupons end
tomorrow.
JCPenney, 9/21 — Next Step: Corner Office
_____________________
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